How I Outsource My Faceless Cash Cow YouTube Channel

I have tried my hardest to work on my business instead of in it by doing enough to understand the basics of what this undertaking requires and then get as much off my plate as possible. In all honesty, as much as I love working on generating video content for my YouTube channels, they are no exception to my approach. I simply do not have the time to do all of the legwork on my own. Keep reading to discover How I Outsource My Faceless Cash Cow YouTube Channel On Autopilot.

Outsourcing Cash Cow YouTube Content

If you’re here, we will bypass any novice explanation about what a “cash cow” YouTube channel is or How I Make Money On YouTube Without Making Videos, as you are presumably already aware. Skipping those basics, I want to get to the meat and potatoes of how people outsource this video content, ways to cut the expenses of doing so, and the structure of my channels that I can attest to working effectively. So without further ado, here is the how-to guide to outsourcing YouTube content for a cash cow channel.

Outsourcing The Script

The Script - How I Outsource My Faceless Cash Cow YouTube Channel On Autopilot

I fully believe in the following statement: The script is paramount! You have probably run across YouTube channels stocked with videos that are just still images with narration over them, but they are popular and wildly successful due in large part to a fantastic script.

Outsourcing the writing of great scripts doesn’t have to be wildly expensive either. Some of it depends on how much research is required for the content. Generally, if the research required is modest or minimal, I can get a good script for $25, though I generally spend closer to $50 on videos for my channels.

While some YouTubers outsource the crafting of their topics as well, I tend to want the topics that I think would work best for me, so I decide on those before moving forward with my project. To find the terms that interest people in a particular niche your videos are for, I recommend conducting some niche keyword research. If you want to find those with minimal or near zero competition, I recommend using the top two tools in the market for this venture: VidIq and TubeBuddy.

I have also found that only one or two writers working on my channel is the best bet. There is a couple of important reasons for this. The first is that it narrows the field to those who have an interest in the same niche as I’m operating in, so they enjoy the work, resulting in better output.

Secondly, it is much easier to communicate with fewer people after the first few scripts to offer feedback on their work. Yes, this method will not generate 100 videos per day, but it will generate quality stuff because communicating with the writers will result in working out the kinks, to get the results the way I prefer them.

So where does one find these quality scriptwriters? I prefer to work with freelancers at Fiverr or Upwork. Where you get the writer isn’t that important, it is just important to secure one who is personable and reliable. Once I establish a good report with a writer, I typically negotiate a standing bulk rate which offers me a couple of weekly scripts on a regular basis.

Considering the expenses that go into purchasing quality scripts, it is important to keep your channel active as revenue typically dips when the channel starts slowing down its content output. If you are looking to really save in this regard, you can rely on your own scriptwriting skills to generate your videos’ narration.

Helpful Tips on Outsourcing The YouTube Script:

Here are a few tips on outsourcing the script for a YouTube video:

  1. Clearly communicate your vision: Before you start working with a writer, make sure to clearly communicate your vision for the video. This includes the tone, style, and goals of the video.
  2. Set clear guidelines: It can be helpful to set clear guidelines for the writer to follow, such as the target audience, length of the script, and any specific keywords or topics that need to be included.
  3. Provide examples: If you have examples of scripts or videos that you like, it can be helpful to provide these to the writer as inspiration.
  4. Review and provide feedback: Once you receive the first draft of the script, make sure to review it carefully and provide feedback to the writer. This will help ensure that the final script is exactly what you had in mind.
  5. Set a timeline: Make sure to set a timeline for the completion of the script, and communicate this to the writer. This will help ensure that the script is completed on time and that you are able to stick to your production schedule.

Outsourcing The Voiceover

The Voiceover - How I Outsource My Faceless Cash Cow YouTube Channel On Autopilot

Once the script is secured and I am happy with it, I send it over to voiceover artists who record it. They go through it a handful of times, then send me what they feel is a strong final version. When I am seeking out voiceover artists, I will listen to all the feedback, then provide feedback just like I do to scriptwriters. Ultimately, I will choose one or two people who I like best and feel are reliable, and continue working with them from that point forward.

To find them, I go to the Upwork or Fiverr hubs, but wherever you go it’s important to first contact them and ask for bulk rates. These bulk rates can vary based on how long the script is and the quality of the voiceover produced, but I generally price shorter scripts for about $10.

If you want to cut costs in the voiceover realm, you can get a microphone and record the scripts yourself, though I recommend not using a typical headset and an internal microphone simply because it tends to produce grainy audio. With surprisingly little editing you can make your voiceover sound great. Personally, I used the Blue Yeti USB microphone. It is affordable and records great sound.

Tips on Outsourcing The Voiceover:

Here are a few tips on outsourcing the voiceover for a YouTube video:

  1. Listen to voice actor demos: Most voice actors will have demos available on their websites or on platforms like Voices.com. Listen to these demos to get a sense of the actor’s style and range, and choose someone who fits the tone and style of your video.
  2. Provide a script: Make sure to provide the voice actor with a clear, well-written script. This will help them deliver a professional and high-quality performance.
  3. Consider the language: If your video is in a language other than English, make sure to choose a voice actor who is fluent in that language. This will help ensure that the voiceover sounds natural and authentic.
  4. Consider the accent: Depending on the tone and style of your video, you may want to choose a voice actor with a specific accent. For example, if your video is targeting an American audience, you may want to choose a voice actor with an American accent.
  5. Check for technical capabilities: Make sure that the voice actor has a high-quality microphone and recording setup, as this will help ensure that the final voiceover sounds professional and clear.
  6. Consider the gender: Depending on the tone and style of your video, you may want to choose a voice actor of a specific gender. For example, if you want a softer, more nurturing tone, you may want to choose a female voice actor.
  7. Consider the age range: Depending on the tone and style of your video, you may want to choose a voice actor within a specific age range. For example, if you want a youthful, energetic tone, you may want to choose a younger voice actor.

Outsourcing The Editing

The Editing - How I Outsource My Faceless Cash Cow YouTube Channel On Autopilot

Those are the two essentials, but now comes the point where they have to be put together. Once the voiceover file of the script is all set, I send the video to an editor to generate my videos. But while scripting and voiceover are a generally universal process, the editing can vary, especially when it comes to being specific to your channel’s niche.

Some niches pan over still images and have the script read. Clothes patch together a bunch of stock footage or clips from other YouTube videos (or channels) that are found under Creative Commons CC. Some editors create whiteboard animation with software like VideoScribe or Filmora. Some prefer to fully animate a video or pay someone else to be the face in front of the camera.

The needs generally vary based on the niche. It is important to work with those that fit the niche best. For instance, if your viewers are expecting you to show them something happening, but your videos just involve panning over stills, your audience is likely to be displeased. That doesn’t mean that every video calls for that either. Plenty of Amazon affiliate channels simply scroll through images and include vendor videos of the products they are talking about, and they are massively successful, often garnering millions of views.

If you are looking for your channel to be a “cash cow” you have to be different than other channels. Because YouTube is saturated with content and creators, you need to think about being in a niche with very low levels of competition. For instance, if your channels are showing clips from movies or video games, you might want to consider that there are huge channels already doing this stuff, and very successfully (like WatchMojo).

It is also important to be careful with the content shown. If your editor takes large portions of copyrighted content and includes it in the videos, your channel becomes at risk of being flagged or blocked. It’s important to keep that kind of content in very short clips, so communicating that to the editor as something to look out for is paramount.

If you want to save on editing costs, you can certainly edit the videos yourself. If you simply Google sites and tools for editing, you can find those that will download a clip inserting it between two particular timestamps, so the edited-in clip can display while you are talking about the particular topic.

Stock images can be collected from image repositories online like Pixabay, Depositphotos, envato elements or Pexels. You can use paid services like Shutterstock for even more high-quality images and video footage.

Overall, many great and intuitive editing tools are very novice-friendly. Even if you are not great with video you will be surprised by how much you can do with a sufficiently powerful tool while knowing very little. Some of the fantastic video editing tools out there include Hippo Video, InVideo, and Filmora (my preference), as well as free ones like OpenShot.

As with any project I work on, the goal is to publish it. If things go well, the next step is to look at polishing up quality and then building a team to help the channel be alive and exciting. The true key is just to get things started.

Tips on Outsourcing The Video editing:

Here are a few more tips for outsourcing YouTube video editing:

  1. Hire an editor who has experience editing videos similar to yours. Look for someone with a portfolio that demonstrates their skills and style.
  2. Negotiate terms beforehand, including the cost, timeline, and any revisions that will be included in the price.
  3. Use a contract to protect both parties and clearly outline the terms of the agreement.
  4. Consider working with an editor on a trial basis before committing to a long-term partnership. This will allow you to see how well you work together and ensure that you are both on the same page.
  5. Provide constructive feedback to help the editor improve and grow their skills. This will help to build a strong working relationship and lead to better results in the future.
  6. Be flexible and open to change. Editing is a collaborative process and sometimes things may not turn out exactly as planned. It’s important to be open to new ideas and approaches in order to achieve the best possible end result.

Outsourcing Thumbnails

Thumbnails - How I Outsource My Faceless Cash Cow YouTube Channel On Autopilot

Before viewers see the video, they see the thumbnail first which is why it is important to show them enticing, interesting, and entertaining thumbnails. These are most effective when they use bright colors, text, the channel’s logo, and a clear, but succinct description of the video. As you put your channel video library together, experiment with different design styles for thumbnails until you find the one you are happy with.

If you are not savvy in thumbnail design or simply don’t have the time, you can easily put something together in a few minutes using templates on Canva. Alternatively, you can pay a Fiverr freelance $5 to make one for you.

Tips on Outsourcing The Video Thumbnails:

Here are a few tips for outsourcing the creation of YouTube video thumbnails:

  1. Clearly define your thumbnail style: Before you start looking for a designer, it’s important to have a clear idea of the style of thumbnail you want for your videos. This will make it easier for the designer to understand your vision and create something that aligns with your brand.
  2. Find a designer who understands your niche: It’s important to find a designer who understands the specific needs of your niche. For example, if you’re in the gaming industry, you’ll want to find a designer who has experience creating thumbnails for gaming videos.
  3. Provide clear instructions: To ensure that you get the thumbnail you want, it’s important to provide clear and detailed instructions to the designer. This should include information about the style you want, any specific elements you want included in the thumbnail, and any other important details.
  4. Be open to revisions: It’s unlikely that you’ll get the perfect thumbnail on the first try, so it’s important to be open to revisions. Communicate clearly with the designer about any changes you’d like to see, and be patient as they make the necessary adjustments.
  5. Use a contract: It’s a good idea to use a contract to protect both you and the designer. A contract should outline the scope of work, payment terms, and any other important details related to the thumbnail creation process.

Tracking the Profit/Loss

Tracking the Profit and Loss - How I Outsource My Faceless Cash Cow YouTube Channel On Autopilot

When you are paying for the production of your content, it is important to keep track of the expenses, as it is to track the revenue earned from your channel. The latter, however, can be a bit complicated.

Those who publish written content to niche sites typically need to wait several months before they can generate revenue. An established YouTube channel can make a profit in a matter of an hour as subscribers will get notified of new videos and non-subscribers will have your new content appear on their home listing. In either case, viewers tend to start watching right away.

Personally, I don’t track videos in terms of profit and loss since some videos overperform while others flop. Rather, I look at a channel as an overall asset that I monetize. The algorithm plays a big part in ranking the videos too, sometimes picking them up quite a bit after they were posted.

Conclusion:

The underlying point is that to host a cash cow YouTube channel, you need to put in the work of finding the best people to script, narrate, edit, and produce your video content. It’s great to have content and ad revenue coming in on autopilot, but it’s even better to have quality content with bigger ad revenue.

Frequently Asked Questions:

Do cash cow YouTube channels work?

It is possible for a YouTube channel to generate a steady stream of revenue, but success is not guaranteed and depends on various factors such as content quality, audience size and engagement, and monetization strategies.

Can you make money on YouTube without showing your face?

Yes, it is possible to make money on YouTube without showing your face on camera. There are many different types of content that can be successful on YouTube, and not all of them require the creator to be on camera.

Vid Gators
Vid Gators

Hi, my name is Idammah, and I am the founder of Vid Gators, a website dedicated to helping people make money through YouTube. I have always been fascinated by the potential for success on the platform and the power of video as a medium for communication and entertainment. That's why I started this blog – to share my own experiences and the strategies that have worked for me with others who are looking to do the same. I have personally tried a variety of methods for making money through YouTube, including creating and monetizing my own channels, collaborating with brands, and using video content to drive traffic to my website. While some methods have been more successful than others, I have learned a lot along the way and am constantly experimenting with new ways to earn an income through video. I am excited to share my knowledge and experiences with my readers, and I hope that my blog can be a helpful resource for anyone looking to make money through YouTube. Thanks for stopping by!

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